Methodology

Methodology   

We believe in applying the analytical rigor associated with traditional management consulting to social media. Our clients appreciate our approach to analyzing conversations because it gives them the structured basis from which to make sound business decisions.  

Conversations happen organically across the web.  We can help guide your teams to the sources and trends of these conversations whether to develop strategies or to fine-tune current social media monitoring programs already in place. 

We are a tool agnostic consulting firm, but here are a few of the monitoring tools we and our clients like using: